About
smove gives people without cars the ability to hire one when they need it, at short notice from their mobile phone in just 3-5 clicks. They like it because they can pick up the car from an ordinary parking location and drop it off wherever is convenient. Right now smove has over 1,000 regular users, with 17 cars that are 100% utilized at peak periods (Friday-Monday) and 50-60% utilization outside those times. The business is covering the costs of running the fleet already and now seeks to scale up the size of its fleet and to create new technology that will mean the manpower requirement to operate it does not scale proportionately. For the future, smove plans to offer to licence its technology to car fleet operators in urban locations outside Singapore, likely franchising a package to sell mobility as a service, giving operators the ability to create utility-like services for transportation of people & goods anywhere.